A fresh bag of coffee is now The Roasting House
For a while now we have been thinking of changing our name. Although we’re a fan of the descriptive and literal names, while A Fresh Bag of Coffee does say what we do, it is a bit of a mouthful to say and not the most memorable. We thought of a few different names and had some input from friends, and in the end, The Roasting House won over. It is simple, far easier to say out loud and, we think, easier to remember. It also better represents our ambitions to grow and eventually open up a roasting house so that our customers can come and see their coffee being freshly roasted. It also meant we got to make use of the new top level .house domain to become roasting.house. There’s something pleasing in the simplicity of that domain.
We also have a lovely new logo. Again we’ve gone for simplicity while still representing what we do. I’m not sure you could represent what we do any better than with a coffee bean and a bike.
We hope you like it. Comments welcome.